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Learn about the history of our company and who we are.
Treating You Like La Familia
At S&R, we believe in treating all our customers with respect and the best customer service possible. As a customer, you are treated like familia, or better known as family, because that is how we would want to be treated.
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Located In Zephyrhills
El Corazón De La Ciudad
Our headquarters are located in the beautiful city of Zephyrhills, Florida — a warm, welcoming community in the heart of Pasco County that we are proud to call home. While our roots are planted in Zephyrhills, we proudly serve seniors across 30+ States.
The S&R Story
Nuestra Historia
Founded in 2009, S&R Services is dedicated to helping Seniors navigate their Medicare options with clarity, confidence, and at no cost to them. Our founder, Rosie Paulsen, RSSA®, began her insurance career with Humana Health Care in 2004 and has been in the industry for 22+ years. Her dedication to customer service, genuine love of people, and servant's heart helped her grow her passion into a thriving agency serving hundreds of seniors across 30+ States.
S&R Services now exemplifies what it means to be a faith-driven business — a testament to trusting God even when things seem overwhelming.
We do not sell to seniors. We serve them.
S&R Services is also raising the next generation of insurance leaders with a servant's heart — Agency Partners who lead with purpose, integrity, and care.
"So in everything, do to others what you would have them do to you, for this sums up the Law and the Prophets."
-- Matthew 7:12
Contact S&R
Our dedicated team of Agency Partners is here to help with all your Medicare and ACA needs. Feel free to reach out with any questions or to schedule a personalized Medicare consultation at no cost.